Sherilyn is the CEO of the Marketing Hall of Legends (UK) and Founder of The Marketing Academy.

As CEO of Highfield Human Solutions Group, Sherilyn is a leading figure in the world of Talent Management, Leadership Development and Executive Search. She is also the Executive Vice President of IMD International Search Group responsible for Communications across 23 countries around the world.

Sherilyn regularly consults Boards on attracting, retaining and developing the very best leadership talent.

In November 2011 Sherilyn won the Chartered Institute of Marketing’s Women In Marketing Special Contribution to Marketing Award 2011.

She lives with her Husband Mike and her three daughters in Berkshire.

Andy Parfitt is currently Director of Talent for Saatchi & Saatchi, joining in October 2011. Prior to this, Andy was responsible for BBC Radio 1, Popular Music, BBC 1Xtra, BBC Asian Network and BBC Switch.

Appointed Controller, Radio 1, in March 1998 he has successfully refreshed both the mainstream and specialist offering on the network and seen the reach of the station increase to more than 11 million listeners a week.

In 2006, under Andy's leadership Radio 1 was named Station of the Year in the Sony Radio Awards. He has also been at the heart of the station's transformation from a purely analogue offering to an interactive and innovative multi-platform proposition.

In 2002, Andy oversaw the conception and launch of BBC 1Xtra, a new digital service playing the best in contemporary black music with a strong emphasis on live music and in supporting new UK artists. The station reaches more than half-a-million listeners a week and has helped the BBC to reach a hitherto under-served young ethnic audience, garnering praise from both the target audience and opinion formers alike.

With his outstanding track record in leading the BBC's younger focused networks, in 2007, BBC Director-General Mark Thompson asked Andy to oversee the development of the BBC's teen offering as part of the organisation's Creative Future strategy.

In October 2007, Andy unveiled BBC Switch – a range of distinctive high-quality content for 12-17 year-olds delivered across multiple platforms (TV, radio and online). Now entering its third year, BBC Switch reaches more than 1.3 million teens every week and is breaking new ground with distinctive, original and innovative content.

Following the departure of Bob Shennan in December 2007, Andy was asked to caretake the role of Controller of BBC Radio 5 Live and the Asian Network. He took full-time responsibility for the Asian Network in April 2008 and has overseen a revamp of the network's schedule which has seen Adil Ray take over the Breakfast Show and Sonia Deol front a new morning show.

In December 2008, Andy added the role of Controller, BBC Popular Music, to his existing portfolio of BBC services and is now responsible for driving the BBC's popular music strategy forward across all platforms.

Prior to being appointed as Controller of Radio 1 in 1998, Andy was the network's Deputy Controller. Andy moved to Radio 1 as Chief Assistant to the Controller in 1993, a year later he was promoted to Editor, Commissioning and Planning. Soon after this he became Managing Editor and then Deputy Controller.

Andy joined the BBC in 1980 as a studio manager and then took up a British Forces Broadcasting Services secondment in the Falkland Islands.

On his return he became a producer in BBC Education, before moving to BBC Radio 4 in 1984. Here he produced arts and magazine programmes including Pick Of The Week and Bookshelf.

In 1989 Andy became an integral part of the launch team for the original BBC Radio 5. As the network's Assistant Editor he established and edited Danny Baker's Morning Edition and Six-O-Six. He was also responsible for the network's schedules management and presentation. From there he joined Radio 1.

Andy is a Trustee on the Board of the Radio Academy.

Phil founded the agency 101 in January 2011.

Phil was previously Cadbury UK’s Marketing Director, managing brands such as Cadbury Dairy Milk, Flake, Cadbury Creme Egg, Bassett’s Liquorice Allsorts and Trebor Extra Strong Mints.

Phil joined Cadbury UK in 2006, he was responsible for groundbreaking advertising campaigns, such as the award-winning Cadbury Dairy Milk 'Gorilla', along with the successful introduction of Trident chewing gum into the UK.  He also oversaw the launch of the Natural Confectionery Company and the much-publicised return of Wispa to popular acclaim.

Phil, 43, joined Cadbury from Inbev where he held the position of UK Marketing Director, Brands and managed such household names as Stella Artois, Boddington’s, Beck’s and Murphy’s.  In this role he was responsible for overseeing such successful campaigns as Stella's ‘Reassuringly Expensive’ advertising.

Phil has also managed brands such as Toblerone and Dime brands at Kraft Foods and gained his marketing apprenticeship while working on Hovis, Windmill and Mother’s Pride at Rank Hovis McDougall.

A graduate of Brunel University, Phil has two sons and is both a keen music fan and follows rugby closely.

Steve is currently Chief Commercial Officer for Monsoon Accessorize Ltd. Prior to this he was Chief Executive of Somerfield plc. He also held the position of Group FD and was a member of the turnaround team.

He has also held a number of directorships with Budgens Plc and Senior Management roles with Grand Met (now Diageo) and Laura Ashley.

Sally is the UK Marketing Director of O2. Sally is responsible for setting the marketing agenda and overseeing the brand’s strategy in the UK. Sally has commercial profit and loss accountability for the Consumer and Business markets, as well as responsibility for delivering the through the line execution for both sectors.

Sally also drives the development, management and marketing of O2’s product portfolio, which includes the O2 Broadband customer proposition. Under Sally’s leadership she has delivered sponsorships such as The O2 and the O2 Academies, which have helped O2 to become one of the most successful consumer brands in the UK.

Prior to working in the telecoms space, Sally spent 8 years in the travel industry, latterly responsible for the marketing launch of BAA’s Heathrow Express Service. Holding a degree in Business Administration from Bath University and a Diploma in Marketing, Sally enjoys outdoor pursuits such as cycling and running and spending time with her two young boys.

Through her role as Marketing Director, Sally is committed to differentiating O2 through generating emotional loyalty, building on a brand that O2 customers can feel proud to be a part of.

Charmaine Eggberry is Senior Vice President – Marketing at Nokia, with responsibility for Go-To-Market Operations (GTMO). This role oversees all aspects of marketing development and execution globally as well as aligning with other core functions in bringing Nokia devices and services to market.

Prior to joining Nokia, Charmaine was the Vice President & Managing Director, EMEA, at Research In Motion (RIM). She had overall responsibility for RIM's Europe, Africa and the Middle East business, including its growth targets and all sales and marketing activities. Charmaine has extensive senior level experience in the telecommunications and technology sectors. Before joining RIM in 2002 as Marketing Director for Europe she worked for Lucent Technologies where she held several positions including the roles of Global Business Partner Marketing Director and Marketing Director, EMEA. Charmaine holds an MBA, attended Wharton Business School to study Global Marketing.

Laurence Green is Founding Partner at 101 London.

Laurence was one of the co-founders of Fallon London, one of the world’s most admired creative agencies and winner of Campaign magazine’s ‘Agency of the Year’ title for 2006 and 2007.

Fallon is perhaps most famous for its contribution to the successful resuscitation of the Skoda brand, the revitalisation of Sony’s television business with the ‘Balls’, ‘Paint’ and ‘Play-doh’ blockbusters for Bravia, and a certain drumming gorilla.

Laurence has chaired various awards juries and edited two books on marketing best practice, and is a frequent contributor to the marketing press and beyond. Laurence also writes a monthly advertising column for the Sunday Telegraph and blogs for Management Today.

He was the only agency strategist named in The Financial Times Creative Business Top 50 and was recently made an Honorary fellow of the IPA.

Laurence is married with three daughters and one dog.

Mark Choueke is currently Director for Bell Pottinger Group. Previous to this he was Editor of Marketing Week, the UK’s leading business weekly magazine for professionals working in the the marketing and media industries.

He appears regularly on television, radio and in the national press as an expert on all issues relating to business, marketing, brands, communications and consumer behaviour. Recent media appearances include contributions to BBC Radio 4’s The Today Programme and Sky News. In addition Mark appears as a regular expert speaker, host and panelist at a variety of conferences and events.

After joining Marketing Week in 2009, Mark led the brand through a wholesale relaunch incorporating changes to its content and design. He has since helped drive revenue through partnerships with several of the world’s most influential brands such as Google and Sony who are eager, along with marketing services providers, to associate with Marketing Week’s premium content. Previously, Mark occupied various journalist roles including editor of Precision Marketing and consumer correspondent for the business desk of The Sunday Telegraph.

Gail is CEO of Fallon and formerly Partner at Gallie Godfrey, Head of Marketing at the BBC, responsible for Youth Marketing, News, Sport, Learning and New Media. She has held senior roles in marketing, strategy and advertising and worked with some of the UK’s largest and most popular brands on both agency and client sides. With 15 years experience in brand and marketing roles, she has extensive experience in developing brand identities, corporate branding, marketing and advertising.

At the BBC Gail led the marketing launches of CBeebies, BBC THREE, and the strategic overhauls of the core BBC Brand, Radio 1, BBC News and BBC Sport. In advertising she led campaigns for clients including the Ministry of Sound, Proctor&Gamble, British Gas and Kraft. At BMP she directed the Labour Party advertising account for the successful 1997 general election and has led brand reviews for BBC Children in Need, Sport Relief and The Music Manifesto.

Margot is currently with Diageo and is a Talent/OD Professional with over 25 years commercial experience. Earlier in her career, Margot worked in the telecommunications, hospitality and airline industries prior to setting up her own talent/leadership consulting company. Margot joined Diageo in 2004 in the Asia Pac region and moved to London as Coaching Director in 2007.

Margot has a passion for people and believes that key to accelerating business performance is combining business intellect with human nature. She is married to Tom, an educational consultant, and they have a daughter Isabelle.

Camilla is Programme Director for The Marketing Academy.  She previously worked as an Account Manager at Talent Intelligence’s London office, managing succession planning and talent management projects at board level with an international client in the high-tech arena.

Prior to joining Talent Intelligence Camilla spent 10 years with Highfield Human Solutions, an executive search firm, as Head of Research.  

Camilla started her career in the media, working for independent radio stations and newspapers in communication roles. She graduated from De Montfort University with a degree in History and Media.